Do not just put your property on the market. Build a strategy.
The best campaigns do not happen by accident. They start with understanding the property, the likely buyers and the story that will make someone stop, look and ultimately make an offer.
From preparation and presentation through to launch, inspections, negotiation and auction, every part of the campaign should have a purpose.
Request a property appraisalMake the property make sense.
Identify what matters, what does not and where an investment in presentation can actually change the outcome.
Give buyers a reason to care.
Photography, copy, pricing and launch strategy should work together, not exist as separate pieces.
Turn interest into offers.
Good campaigns create momentum. Good negotiation turns that momentum into the right result.
Real questions. Straight answers.
Not sure whether you should sell? Wondering what your home is worth? Trying to work out whether to renovate, auction or wait?
I am building a library of practical answers for homeowners and buyers across the Inner West.